Head of Video Production & Strategy | Systems Architect

With over a decade of experience in global video production and motion design, I’ve mastered the art of building high-output video departments from the ground up.

🚀 Systems Architecture: Because "winging it" isn't a scalable business model, I build the SOPs that actually work.
🤖 AI Integration: I use Agentic AI to handle the heavy lifting—from roadmapping to editing—so we can focus on the big ideas.
📈 Performance Strategy: I use a "test-and-learn" loop that drives engagement and ROI.
🎬 Creative Rigor: I enforce premium standards. Every frame should back up the brand’s authority.

Creative Vision. Measurable Results.

“Rob played an instrumental part in the growth of the Ivanti brand—he built an always-on global content engine, grew the YouTube channel 300% over 3 years, and his team’s work directly influenced hundreds of millions of dollars in pipeline over 5 years. His ability to lead complex, multi-language projects while maintaining high creative standards was a massive asset to our marketing organization.”

— Josh Davis, VP of Digital, Brand, Content & Integrated Marketing

Case Studies

Ivanti Value Driver Campaign

Live-Action / Motion / VFX

Creative Lead & Executive Producer

I architected the end-to-end creative strategy and global distribution for this award-winning series, which secured three Telly Awards for excellence in branded content. Beyond the creative, I focused on Performance Optimization, leveraging A/B testing and a data-driven test-and-learn loop to ensure these assets drove measurable brand authority and pipeline influence.

Awards Won:
🏆 Gold: Campaign: Branding 🏆 Gold: Workplace Culture 🥈 Silver: Business-to-Business

Ivanti Tech Confessions Live-Action / Motion / VFX Global Campaign

Creative Director & Executive Producer

Directed a high-velocity content engine designed for global scale. I managed the localization of this series into four languages and orchestrated a worldwide social distribution strategy across LinkedIn, YouTube, Instagram, and X. By implementing AI-integrated post-production workflows, we scaled output across multiple formats without increasing headcount, ensuring the campaign maintained peak engagement across diverse global markets.

Operational Win: Managed external production house partners and specialists to maintain zero loss in velocity during a complex global rollout.

Events

Director & Executive Producer

Architected the end-to-end production ecosystem for global enterprise events. I managed a $1.5M annual budget, negotiating high-value vendor partnerships and directing a multidisciplinary team of 16+ specialists to deliver seamless onsite and broadcast experiences. By implementing standardized post-production SOPs, I reduced content turnaround time by 30%, transforming live event moments into high-impact evergreen assets with zero loss in velocity.

Commercials

Director / Executive Producer / Motion Designer / VFX Artist

I lead the production of high-impact commercial campaigns for national brands, including Subway, Ancestry, and Ivanti. By managing a global network of production partners and specialized VFX teams, I ensure best-in-class execution under aggressive agency deadlines. My focus is on maintaining premium production standards while optimizing resources—effectively bridging the gap between ambitious creative vision and enterprise-level ROI.

I am passionate about building teams that produce high-quality, data-driven content that drives measurable business results. If you’re interested in transforming your video department into a high-output content powerhouse, let’s connect.

Rob Gilchrist | +1 (385) 985-5533 | rob@robgilchrist.com | linkedin.com/in/gilchristrob